How to write a eBay listing that sells
On eBay, the title is the search. Buyers type brand, style, size and colour, and every word you leave out is a search your item will not show up in.
What a good eBay listing looks like
- A title that uses most of its 80 characters, in roughly this order: brand, model or style, item type, key features, size, colour.
- No filler words such as "look" or "wow": they take space and match no searches.
- A short, reassuring opening, then a clear list of details: brand, size, material, colour, condition and measurements.
- Every flaw listed plainly. "Not as described" returns usually start with a flaw nobody mentioned.
- Item specifics filled in, because eBay uses them for its search filters.
Lengths SnapList writes to
| Title | Up to 80 characters |
|---|---|
| Description | Up to 4,000 characters |
| Tags | None |
| Seller fee (US) | 13.6% + $0.40 (calculator) |
These are the limits SnapList holds its eBay listings to. Fees checked 2026-11-14; check eBay’s own help pages for the latest.
How SnapList writes for eBay
- A keyword-heavy title of up to 80 characters, cut at a whole word.
- A professional description with a details list and every flaw.
- Item specifics such as Brand, Size, Size Type, Colour, Material, Style and Department, only where the facts support them.
Every SnapList listing follows the same honesty rules on every marketplace: brand, size and material only from a visible label, every flaw in the photos or your notes stated plainly, your measurements if you add them, and nothing invented. If a fact isn’t known, it’s left out.
You copy the title, description and details into the eBay app one tap at a time, and save the photos to your camera roll so eBay’s photo picker finds them. SnapList never logs in to eBay or posts for you.
More: listings for every marketplace,measurements andprice research.
Other marketplaces
Photos in, listings out.
Take a few photos and get a listing for every marketplace you sell on, with flaws stated plainly and nothing made up. Free to start, with 5 listings a month.