How to write a Mercari listing that sells

Mercari buyers browse fast on their phones and often make offers. A listing they can take in at a glance gets more of both.

What a good Mercari listing looks like

  • A title with the brand, item type, size and colour, plus one key feature if there is room.
  • A one-line hook and a sentence or two on why it is a good buy.
  • The key facts on their own lines: brand, size, material, condition and measurements.
  • Every flaw stated plainly, then a short line inviting questions or offers.

Lengths SnapList writes to

TitleUp to 80 characters
DescriptionUp to 1,000 characters
TagsNone
Seller fee (US)10% (calculator)

These are the limits SnapList holds its Mercari listings to. Fees checked 2026-11-14; check Mercari’s own help pages for the latest.

How SnapList writes for Mercari

  • Friendly, straightforward and quick to scan.
  • No hashtags for now: SnapList leaves them out until Mercari’s current guidance is checked.

Every SnapList listing follows the same honesty rules on every marketplace: brand, size and material only from a visible label, every flaw in the photos or your notes stated plainly, your measurements if you add them, and nothing invented. If a fact isn’t known, it’s left out.

You copy the title, description and details into the Mercari app one tap at a time, and save the photos to your camera roll so Mercari’s photo picker finds them. SnapList never logs in to Mercari or posts for you.

More: listings for every marketplace,measurements andprice research.

Other marketplaces

Photos in, listings out.

Take a few photos and get a listing for every marketplace you sell on, with flaws stated plainly and nothing made up. Free to start, with 5 listings a month.